6 Steps

Step 4 Golden Eggs (Profits)

Published on July 9, 2013 by

Every business needs profits to remain healthy. And, there are two areas of focus to establish and maintain a stream of "golden eggs."

The two areas are -  what comes in, and what goes out - or revenue and expenses.

What comes in is the essential first step and you ...

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Step 3 Success Systems

Published on May 5, 2013 by

The 3rd step to a Golden Goose Business is "success systems." These are systems, often written, that promote a successful and reliable outcome.

Why written? To cement the practice, to resist moving the steps for expediency, to avoid confusion when a team member falters, for ease of delegation during times ...

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Step 2 Reliable Team

Published on May 5, 2013 by

The 2nd step to a Golden Goose Business is a "reliable" team.

We would love to have a GREAT team. And we often do. Some business owners are fortunate (or worked both hard and smart) to have both.

In a Golden Goose Business, it is essential to have a ...

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Step 1 Solution Engine (or Perpetual Marketing)

Published on April 27, 2013 by

The first step for any Golden Goose business is sales and marketing.

A "solution engine" goes beyond the traditional discipline as the entire organization is attuned to finding solutions for customers. This is perpetual marketing. And as the focus of the entire organization is finding solutions, customers find themselves ...

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